EYC LTD partnered with JD Sports UK to deliver the first creators padel event in London, hosted at Racketeer Club and supported by Applied Nutrition and Lacoste.

The activation saw a complete brand takeover of Racketeer Padel Club, brining branding from across all four partners to the space. From vinyls on the padel courts, reception and changing rooms, to signage, custom-branded macarons and padel balls, every detail was designed to create an immersive, high-energy brand experience.

EYC LTD oversaw all production, creative direction and on-site delivery.